How Can Rural Industries Add Up To A Full Chain? Someone Is Already Trying.

Previously, the Ministry of Agriculture and Rural Affairs, rural cooperative economic guidance department Zhang Tianzuo, director of the industry summit talked about how to develop rural industries, which put forward the " modern characteristics of agriculture, agricultural production services, rural living services, traditional characteristics of the countryside, agricultural processing industry, leisure agriculture and rural tourism, rural construction industry, rural environmental protection industry, rural cultural industries " and other 9 types of rural industries, should focus on research and attention.

At the beginning of this year, the Ministry of Agriculture and Rural Development issued the "Implementation Opinions on the Implementation of the CPC Central Committee and State Council on Learning to Use the "Thousands of Villages Demonstration, Ten Thousand Villages Rectification" Project Experience to Strongly and Effectively Promote the Deployment of Comprehensive Revitalization of Rural Areas (hereinafter referred to as the "implementation of the views"), which points out that the whole chain of promotion of rural industrial development, broadening the farmers to increase income Getting rich channels.

So, what exactly is the whole chain? To put it bluntly: it is the whole industry chain!

The so-called, rural industry whole chain is involved in planting, production, processing, warehousing, logistics, sales and other aspects. In particular, planting and raising, food and meat, head and tail together, so that the agricultural primary planting to the secondary and tertiary industry areas to extend, and further promote the whole chain of rural industry upgrading, enhance the added value of agricultural products and increase the income of farmers.

Perspective on the law of industrial development, agricultural industry observation research found that the agricultural whole industry chain 4 models are worth learning.

First, direct transaction integration mode

This industry chain integration model is prevalent in the agricultural production materials trading market. Integration mode chain, small farmers and agricultural consumers in the trade market direct transactions, the trade market is the key core part of the agricultural industry chain. Direct trading eliminates the complex intermediate links in the industry chain, simplifies the agricultural industry chain, and makes the trading mode direct and single. Farmers can be self-sufficient, face-to-face instant trading.

Second, wholesale trading integration mode

A wholesale market specializing in wholesale agricultural products is established in the industry chain, and farmers and consumers do not trade directly with each other, but trade through intermediaries, who are the key enterprises in the wholesale market. This integration model promotes agricultural products trading and increases the gross product of agricultural products. However, it monopolizes the price of agricultural products in the agricultural industry chain, which makes the agricultural industry chain operate irregularly and there is profiteering, and harms the interests of agricultural producers and consumers.

Third, the integration mode of cooperative organizations

Farmers in the agricultural industry chain to establish economic cooperation organizations, farmers in the production process, economic cooperation organizations as a medium for farmers to provide production services. Farmers do not have to consider the direction of agricultural products sales, contact the economic cooperative organization, and then the economic cooperative organization and the intermediary contact for sales. In the agricultural industry chain, farmers are the key core of the industry chain, and improve the status of farmers in the agricultural industry chain.

Fourth, "company + farmers" integration mode

In the industrial chain, the company provides production technology to farmers, signs contracts with farmers, and then recovers the agricultural products from farmers when they are finished. This integration mode improves the industrialized agricultural management mode, which is conducive to the improvement of farmers' planting technology level and the development of agricultural products in the direction of specialization. But in the industry chain, the company plays a decisive role, farmers are only responsible for the production, can not reflect the interests, once the dispute farmers are in a disadvantageous position, and the company controls the key links in the agricultural industry chain, farmers production with the company's operating efficiency changes, in a passive position.